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Intake form
You fill in a detailed form: your offer, your buyer, your objections, and the emails you love and hate. Primes everything before we speak.
Your email list is the highest-margin revenue channel you own. And it's underperforming because writing good emails is hard, slow, and the last thing you want to do at 9pm on a Sunday. I build a custom Sent™ system around your voice and your buyer's psychology, so the people who already opted in actually buy. You own it. Forever. Run it yourself, or hand it to me.
3-min fit check · Sent™ Beta · 2 spots left · $1,497 (was $2,997)
Except tomorrow you've got a launch, a contractor question, two podcast invites, and a child who needs picking up. Wednesday, then. Wednesday becomes Friday becomes "next month I'll get serious about email." Meanwhile your list is the cheapest channel you'll ever own and it's running on fumes.
Most email fails because it's written for the sender. Sent™ is the only thing I'm building for the next 12 months. It's a system around your buyer first: where they are in their awareness journey, what objections live in their head, what gets them to click "buy" instead of "later." Your voice goes on top. A proven story-driven structure makes every send actually convert.
Works for product founders, ecommerce, service businesses, productised offers, and anyone selling something good to people who already trust them.
How you actually talk. Words you'd never say. The cadence, the asides, the way you start a sentence with "honestly." Locked in from day one.
A custom artefact I build for your business: every objection, every Tuesday-morning hesitation, every identity she's trying to inhabit, every deeper desire she'd never say out loud. Pre-loaded with buyer psychology, objections, and voice intelligence – so every email is driven by real decision-making data, not generic prompts.
Awareness stages, objection ladders, behavioural cues and a proven story structure tuned to your specific niche. Email that earns the click without smelling like marketing. Plus a monthly theme + content arc so 10 emails work as one campaign – not 10 random Tuesdays.
You own the whole system permanently. Run it yourself, hand it to me, or pass it to a copywriter in 2030. The asset doesn't disappear when our retainer does.
Good. So does everyone. Which is exactly the problem – generic AI prompts produce generic AI emails, and your buyers can smell them at fifty paces. Your AI doesn't know your buyer's Tuesday-morning hesitation. It doesn't know which product to feature next month. It doesn't know when to sell vs. when to story. It writes competent generic. Sent™ writes specific.
The rule: use AI to type faster. Use Sent™ to know what to type – and when, and to whom, and against which objection in your buyer's head.
The whole build takes less than a week. You do almost nothing.
You fill in a detailed form: your offer, your buyer, your objections, and the emails you love and hate. Primes everything before we speak.
One recorded call. We go deep on voice, psychology, and the persuasion levers that fit your brand. This is where the system is actually built.
Before anything locks in, you get three emails to review. If they don't sound like you, I fix the system – not just the emails – until they do.
Run the system yourself, or hand it to me for 10 emails a month delivered async. No calls, no briefs – just emails ready to send.
Both start with the same custom system. You decide what happens after month one.
Your custom system, built once, yours forever. Includes month one of email content so you ship results, not promises.
For when you'd rather drop a voice note and have ten emails appear, written in your voice, ready to copy-paste into Brevo.
If month one of the retainer doesn't earn its keep, you don't pay for month two. And the system stays yours either way – the asset doesn't disappear if you stop.
"It did more for my business in 2 days than I'd done in 7 years."
"Bianca took 20 years of knowledge and shaped it into something that sounds like me – but sharper. It explains why my work matters in a way I never could on my own."
"$6.3M in leads in 8 days. No sales calls. Just a system that worked – and people who came in pre-sold and ready to sign."
"Bianca's strategy helped me stop chasing leads and start actually nurturing them. My pipeline is full of people who already trust me."
Four companies built. Twelve million in online sales. One single evergreen email course that did $7M on its own. These days I run Out of Office Forever from a rainforest in Queensland, where my main breakfast competition is Gerald – an egg-thieving goanna currently leading 93–7.
When you work with me you get 20 years of marketing nous, buyer psychology baked into every send, and emails that sound like a real person wrote them – because one did, while drinking a flat white and refusing to engage with Gerald.
A copywriter writes emails. I build a system you own – voice rules, buyer psychology, persuasion architecture – that anyone competent can run after I'm done. The asset doesn't leave when the writer does.
Size doesn't matter as much as fit. If you've got product-market fit and even 500 real subscribers who chose to be there, this works. If you have no list yet, you don't need me, go build the list first. (I can recommend people who do that.)
Whichever one you're already using. Brevo, ConvertKit, Klaviyo, Mailchimp, Beehiiv, Substack – the system is portable. I deliver text you copy and paste.
No. I've been writing emails for 20 years and there's a 90-min recorded deep-dive specifically to capture how you talk. The proof emails get rewritten until they sound like you. That's the guarantee.
Because focus is the whole game. Five Rules of One: one offer, one audience, one channel, one funnel, one year. I'm modelling the discipline I'd want a client to have.
If you sell a product, a service, a productised service, a course, a community, or a high-ticket consulting offer to people who've opted into your list, yes. If you sell low-margin physical goods through Amazon, probably not.
Book the call this week. Intake form is same-day. The 90-min deep-dive happens within 7 days of booking. Proof emails land 5 days after that. Most clients are sending inside 3 weeks.
Two short emails a week on writing the kind of email people actually reply to. Buyer psychology, voice, the cold-to-sold arc, and what's working in 7-figure inboxes right now – told like a story, not a tactic.
One offer. One audience. One year of doing nothing else. Two beta spots left at $1,497. After that it's $2,997. A system you own permanently and emails that actually get replied to.
3-min fit check. No call, no commitment – just a few honest questions.